Customer experience strategy (CX strategy) is when organizations optimize customer engagements to create happy customers, drive customer loyalty and help to recruit new customers. Providing a better customer experience takes into consideration the entire customer journey and every customer touch-point. It identifies new customers through awareness, consideration, and purchase, aims to retain customers, and drives […]

A successful business strategy dictates the allocation of resources and outlines how a company will achieve its strategic goals. Whether the organization is focused on developing new products or marketing an existing service to an under-served demographic, having a solid strategy will help an organization realize its long-term goals. Typically, a strategy will be informed […]

Images are used to create instances on IBM Cloud VPC. Depending on your needs, you can select a stock image, a custom image or a catalog image. What are stock images? A stock image is the out-of-the-box operating system customized for IBM Cloud VPC environments. It is used to deploy virtual servers or bare metal […]

Hybrid cloud has become the IT infrastructure of choice, providing the interoperability and portability organizations need to access data where and when they need it. Yet navigating the complexities of building and managing a hybrid environment poses unique challenges. To capture the most value from hybrid cloud, business and IT leaders must develop a solid […]

Artificial intelligence (AI) is a transformative force. The automation of tasks that traditionally relied on human intelligence has far-reaching implications, creating new opportunities for innovation and enabling businesses to reinvent their operations. By giving machines the growing capacity to learn, reason and make decisions, AI is impacting nearly every industry, from manufacturing to hospitality, healthcare […]

Welcome to a conversation with Michael Kleef, Vice President of Product Marketing, Developer Advocacy, and Competitive Intelligence at Akamai Technologies. Today, we’re privileged to have him share his insights with Cloud Tweaks on several pivotal questions surrounding the dynamic world of cloud computing. Michael’s extensive experience and keen understanding of the industry make him the […]

Update: December 20, 2023 — The list of services available today at launch is now updated with AWS Artifact, AWS Cloud Control API, AWS Directory Services, EC2 Image Builder, and AWS Transit Gateway for a new total of 70 services. Today, we are opening a new Region in Canada. AWS Canada West (Calgary), also known […]

Today, AWS India customers can now securely save their credit or debit cards in their AWS accounts according to the Reserve Bank of India (RBI) guidelines. Customers can use their saved cards to make payments for their AWS invoices. Previously, customers needed to manually enter their card information in the payments console for each payment. […]

As enterprises embrace cloud native and everything as code, the journey from code to production has become a critical aspect of delivering value to customers. This process, often referred to as the “pathway to deploy,” encompasses a series of intricate steps and decisions that can significantly impact an organization’s ability to deliver software efficiently, reliably […]

For many enterprises, the journey to cloud reduces technical debt costs and meets CapEx-to-OpEx objectives. This includes rearchitecting to microservices, lift-and-shift, replatforming, refactoring, replacing and more. As practices like DevOps, cloud native, serverless and site reliability engineering (SRE) mature, the focus is shifting toward significant levels of automation, speed, agility and business alignment with IT […]