In many organizations, but not all, customer service is treated as part of the customer experience. Both are interested in driving customer satisfaction, but they focus on different parts of the customer journey to achieve it. So what are the key differences in customer service vs. customer experience? And why do both matter for your […]

Freshservice, a cloud-based IT service management solution, is a part of Freshworks Inc., a company that provides a variety of software solutions for customer engagement and IT service management. Freshservice was specifically designed to enable businesses to improve their IT operations through a simple yet powerful service desk. The platform was launched in 2010 with […]

A large, multinational automobile manufacturer responsible for producing millions of vehicles annually, engaged with IBM to streamline their manufacturing processes with seamless, automated inspections driven by real-time data and artificial intelligence (AI). As an automobile manufacturer, our client has an inherent duty to provide high-quality products. Ideally, they need to discover and fix any defects […]

(Updated: 02.16.2024) Most businesses today rely on data collected online to better understand their customers and deliver more personalized products, services and experiences. These insights can be transformative for an organization, especially when the right data from a variety of sources is coupled with tools like artificial intelligence (AI) effectively. But unlocking these insights isn’t […]

You’re headed to your favorite drive-thru to grab fries and a cheeseburger. It’s a simple order and as you pull in you notice there isn’t much of a line. What could possibly go wrong? Plenty. The restaurant is near a busy freeway with roaring traffic noise and airplanes fly low overhead as they approach the […]

When thinking of artificial intelligence (AI) use cases, the question might be asked:  What won’t AI be able to do? The easy answer is mostly manual labor, although the day might come when much of what is now manual labor will be accomplished by robotic devices controlled by AI. But right now, pure AI can […]

Welcome to another insightful discussion on CloudTweaks. Today, we have the privilege of delving into the dynamic intersection of DevOps, Security, and Tokenization with a seasoned expert in the field, Jeremy Smillie. With over 17 years of IT experience, Jeremy acts as VP of DevSecOps for Exact Payments and is an expert in managing strict industry […]

Remember how cool it felt when you first held a smartphone in your hand? The compact design and touch-based interactivity seemed like a leap into the future. Before long, smartphones became a way of life for organizations worldwide because of all they offer for business productivity and communication. Generative AI (artificial intelligence) promises a similar […]

The months leading into re:Invent are exciting (and often exhausting). I spend most of my time doing research, meeting with brilliant engineers, and developing stories to share with you on stage. It’s wonderful. But it doesn’t leave me with much time to read exclusively for pleasure. So, in the weeks that follow re:Invent, I try […]

As we enter into 2024, the adoption of AI in fields like cybersecurity marks a significant shift in business operations worldwide, reflecting greater reliance on digital and cloud technologies. AI has become critical in reevaluating and bolstering security against sophisticated cyber threats, offering innovative defenses that enhance cybersecurity efficiency and effectiveness. This move towards AI-powered […]